Master in Visual Marketing and Branding for Events
price :
1.600,00 $
General Information
- Level: Master's degree
- Mode: Online
- Type: Graphic design in events
- Duration: 1 year
- Hours: 1500 Hours
- Enrollment period: 07-02-2025
- Start date: 10-03-2025
- Financing: 11months
Master in Visual Marketing and Branding for Events
About Master in Visual Marketing and Branding for Events
What does it prepare you for? Master in Visual Marketing and Branding for Events
The Master in Visual Marketing and Branding for Events prepares you to excel in visual marketing strategy and event branding. You will be ready to:• Develop visual marketing strategies: You will learn to design effective visual marketing strategies to promote events.
• Create visual brand identities: You will master the creation of visual brand identities that reflect the essence and personality of the event.
• Manage visual communication: You will gain skills in managing visual communication, from graphics to multimedia content.
• Design impactful visual experiences: You will learn to design visual experiences that captivate audiences and leave a lasting impression.
• Evaluate visual impact: You will develop skills to measure and evaluate the impact of visual marketing strategies on the perception of the event.
• Creative problem solving: You will master creative problem solving to face branding and marketing challenges.
Content of the Master in Visual Marketing and Branding for Events
The program covers a wide range of key areas, including:• Visual Marketing for Events: You will explore specific visual marketing strategies to promote events in a variety of sectors.
• Brand Identity Design: You will learn to design visual brand identities that represent the essence and values of the event.
• Visual and Multimedia Communication: You will gain skills in managing visual communication through graphics, multimedia content and social media.
• Visual Experience Design: You will master the creation of visual experiences that attract and engage audiences in an impactful way.
• Visual Marketing Strategy Assessment: You will learn to measure the impact of visual marketing strategies and adjust them as necessary.
• Creativity and Problem Solving: You will develop creative and problem-solving skills to excel in branding and visual marketing.
Study plan:
Module 1: Fundamentals of visual marketing and branding
• Submodule 1.1: Introduction to visual marketing
• Submodule 1.2: Importance of branding in events
• Submodule 1.3: Color psychology and graphic design
• Submodule 1.4: Corporate identity and events
• Submodule 1.5: Creation of branding strategies
• Submodule 1.6: Trends in visual marketing
Module 2: Visual marketing in corporate events
• Submodule 2.1: Design of corporate spaces and stands
• Submodule 2.2: Signage and labeling of events
• Submodule 2.3: Use of audiovisual technology
• Submodule 2.4: Customer experience and engagement
• Submodule 2.5: Creation of visual content
• Submodule 2.6: Measurement of results and ROI
Module 3: Visual marketing in social events
• Submodule 3.1: Wedding and ceremony design
• Submodule 3.2: Celebrity events and private parties
• Submodule 3.3: Decoration and theming of social events
• Submodule 3.4: Invitations and personalized stationery
• Submodule 3.5: Photography and video in social events
• Submodule 3.6: Storytelling and emotions in social events
Module 4: Branding strategies in sporting events
• Submodule 4.1: Visual marketing in stadiums and arenas
• Submodule 4.2: Sponsorship and advertising in sporting events
• Submodule 4.3: Sports teams and leagues
• Submodule 4.4: Spectator experience in sporting events
• Submodule 4.5: Sports broadcasts and content
• Submodule 4.6: Brand development Sports
Module 5: Branding in cultural and entertainment events
• Submodule 5.1: Visual identity of festivals and concerts
• Submodule 5.2: Performing arts and cultural shows
• Submodule 5.3: Museums and cultural exhibitions
• Submodule 5.4: Film and cinema marketing
• Submodule 5.5: Fashion and design marketing
• Submodule 5.6: Branding strategies in entertainment events
Module 6: Graphic design and creation of visual content
• Submodule 6.1: Design of advertising material
• Submodule 6.2: Creation of multimedia content
• Submodule 6.3: Graphic and digital advertising
• Submodule 6.4: Photography and video for branding
• Submodule 6.5: Infographics and visual presentations
• Submodule 6.6: Design tools and software
Module 7: Visual marketing strategies on social media
• Submodule 7.1: Social media platforms
• Submodule 7.2: Visual content for social media
• Submodule 7.3: Advertising campaigns on social media
• Submodule 7.4: Data monitoring and analysis
• Submodule 7.5: Influencers and collaborations
• Submodule 7.6: Success stories in visual marketing
Module 8: Technological innovations in visual marketing
• Submodule 8.1: Virtual and augmented reality at events
• Submodule 8.2: Immersive experiences and interactive technology
• Submodule 8.3: Mobile applications and user experience
• Submodule 8.4: 360° visual marketing
• Submodule 8.5: Drones and aerial photography in branding
• Submodule 8.6: New trends in visual marketing
Module 9: Planning and executing branding strategies
• Submodule 9.1: Developing branding campaigns
• Submodule 9.2: Managing budgets and resources
• Submodule 9.3: Coordinating creative teams
• Submodule 9.4: Evaluating results and KPIs
• Submodule 9.5: Adapting to different sectors
• Submodule 9.6: Visual marketing and branding in practice
Module 10: Visual marketing and international branding
• Submodule 10.1: Global branding strategies
• Submodule 10.2: Cultural and multilingual marketing
• Submodule 10.3: Branding in different markets
• Submodule 10.4: Negotiation and strategic alliances
• Submodule 10.5: Brand management in a global context
• Submodule 10.6: Case studies in visual marketing international
Module 11: Ethics and responsibility in branding and visual marketing
• Submodule 11.1: Ethical practices in visual marketing
• Submodule 11.2: Corporate responsibility and sustainability
• Submodule 11.3: Branding and corporate culture
• Submodule 11.4: Reputation and brand crisis
• Submodule 11.5: Social responsibility in branding
• Submodule 11.6: Ethical reflections in branding practice
Module 12: Master’s thesis in visual marketing and branding
• Submodule 12.1: Research and development of the project
• Submodule 12.2: Creation of a branding strategy
• Submodule 12.3: Presentation and defense of the project
• Submodule 12.4: Evaluation and conclusions
• Submodule 12.5: Preparation for a professional career
• Submodule 12.6: Master’s degree success and graduation
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Admission process
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How is the Online Methodology?
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Financing and Scholarships
If you need more information, simply fill out our corresponding form. Within a period of 24 to 48 hours, one of our consultants will contact you to establish a first conversation and carry out an initial approach.
Subsequently, an advisory meeting will be scheduled focused on answering your questions. questions and clarify any uncertainties you may have.
Finally, a second call will be held in which all your concerns will be resolved and you will receive personalized guidance regarding everything you require.
Documentation If the program fits you, proceed to apply for your candidacy by sending the specific documentation to your personal advisor. If the project is to your liking, continue with the application for your candidacy , sending us the following documentation.
• Admission form
• Photocopy of your ID
• Curriculum vitae
• Previous studies
• Letter recommendation (optional)
Requirements to study Formalization of the place reservation through our different payment methods
• Direct debit.
• Credit card.
• Virtual payment.
Adaptable You will be able to access live online courses from any location and device, giving you complete adaptability.
Close You will have the support of our highly trained teachers, who will speed up your academic development, as well as the guidance of a support mentor to assist you in achieving your goals.
Practical Our virtual academic space will be your main educational platform, where you will find all the programs you will take. In addition, you will have access to the electronic library, an online society to interact with other learners and accessible support at all times.
Check out our scholarships and study grants
At Esinev Education in collaboration with ISEIE Innovation School, we are dedicated to securing your future by offering you a wide range of university scholarships and financial aid so that you can receive the best education without obstacles. Our scholarships and grants are available to everyone, regardless of your profile, as we have various options to adapt to your personal circumstances. Explore all the information about our scholarships and grants, and choose the one that best suits your needs to ensure your academic training.
Academic Excellence The scholarship for Students with an outstanding academic record is awarded to those students who have demonstrated outstanding performance in their studies. This scholarship recognizes and rewards the effort, dedication and academic achievements of outstanding students.
Scholarship for those over 45 The scholarship for those over 45 is a unique opportunity designed specifically for people who wish to return to their higher education after having passed a certain stage in their life. This scholarship is aimed at those individuals who, despite not having had the opportunity to obtain a university education at the time, wish to acquire new knowledge and skills to advance in their career or explore new professional horizons.
Scholarship for young people under 25 years of age The scholarship for young people under 25 years of age is designed to support this specific age group in their search for higher education. This scholarship provides opportunities and financial resources to help young people overcome economic barriers and access quality education. We value the potential and commitment of young people in their academic and professional development, so this scholarship is awarded to those who demonstrate outstanding academic performance, as well as strong motivation and dedication to achieve their educational goals. We are committed to supporting talented young people and providing them with the necessary tools so that they can make the most of their potential and achieve a successful future.
Women Leader Scholarship The “Women and Leadership” scholarship is designed to support and empower women who demonstrate strong leadership potential in their fields of study. This scholarship offers the opportunity to receive a quality education and develop leadership skills to help women excel in their careers and challenge gender stereotypes.
Entrepreneurship Scholarships The scholarship is aimed at those people who are working on projects or ventures that seek to generate a positive impact on the world. It is designed to support those individuals committed to making the world a better place through their initiatives.
Large Family The scholarship is especially designed for those students who belong to a large family, recognizing and supporting the special circumstances they face in terms of financial resources and family responsibilities.
Self-Employed Scholarship The “Self-Employed Scholarship” is a financial aid intended to support entrepreneurs and self-employed workers in their professional development and business growth. This scholarship offers financial support to cover expenses related to training, advice and resources necessary to strengthen their business skills and competencies.
The Job Integration Grant is specifically designed to help unemployed people reintegrate into the labor market. This grant provides financial support and additional resources to facilitate the transition to a new job.